by andrewwardle | Aug 1, 2023 | Discussion, Quotes
“Eventually everything connects — people, ideas, objects … the quality of the connections is the key to quality.” Charles Eames Everything connects I found this quote first in a beautiful book about Ray and Charles Eames, sitting unloved on a coffee table in the...
by andrewwardle | Jul 28, 2023 | Discussion
Great is the enemy of good There is a strong temptation when creating anything to try to create the best thing possible: to imbue your creation with every last feature or embellishment that you can think of and then polish it within an inch of its life. And then, once...
by andrewwardle | Jul 11, 2023 | Discussion
It sounds kind of pretentious, doesn’t it? Designing an experience. But it’s the best way to describe what we are actually trying to do, I think. A smart person once said to me that the experience is not on the screen, it’s in the mind. And I think...
by andrewwardle | Oct 22, 2017 | Discussion
On a recent project, we (the project team) were having difficulty deciding on a particular method of navigation for our new app. It was for an app that would replace one currently being used by millions of customers of a large Telecom company, and there was a wide...
by andrewwardle | Nov 7, 2014 | Discussion
An experience, in the context of digital business, can be defined as the totality of visual, intellectual or other inputs that a user encounters through a digital platform or device, in relation to a product or service. Experience design, therefore, is the effort to...
by andrewwardle | Jun 24, 2014 | Discussion
A presentation that I created and gave at Shaw Media to help explain Lean UX concepts and foundations to the wider Online Experience Team. The presentation is in PowerPoint format, but is rather weighty due to the graphics. Lean UC Concepts Presentation...
